Value of e-commerce sales by NACE Rev. 2 activity in Estonia
Estonia: Value of e-commerce sales by NACE Rev. 2 activity was 12.3% in 2025. ▬ Flat
Value of e-commerce sales by NACE Rev. 2 activity in Estonia, 2010–2025
Source: Eurostat. Measured in Percentage of turnover.
Analysis
Estonia recorded 12.3% for value of e-commerce sales by nace rev. 2 activity in 2025.
That represents a change of down 6.7% on the previous year and down 32.7% over ten years.
Over the whole period, value of e-commerce sales by nace rev. 2 activity in Estonia peaked at 19.8% in 2017 and was at its lowest, 8.3%, in 2010.
Estonia ranks 30th of 40 countries on this measure, in the middle of the range.
Value of e-commerce sales by NACE Rev. 2 activity in Estonia, year by year
| Year | Percentage of turnover | Change |
|---|---|---|
| 2010 | 8.3% | — |
| 2011 | 8.5% | +1.7% |
| 2012 | 15.8% | +86.1% |
| 2013 | 16.8% | +6.6% |
| 2014 | 19.1% | +13.5% |
| 2015 | 18.2% | -4.7% |
| 2016 | 17.9% | -2.0% |
| 2017 | 19.8% | +11.0% |
| 2018 | 17.3% | -12.8% |
| 2019 | 13.7% | -20.5% |
| 2020 | 13.4% | -2.3% |
| 2021 | 14.8% | +9.8% |
| 2022 | 14.4% | -2.6% |
| 2023 | 14.8% | +2.6% |
| 2024 | 13.2% | -10.8% |
| 2025 | 12.3% | -6.7% |
Biggest year-on-year movements
Years where Value of e-commerce sales by NACE Rev. 2 activity in Estonia changed far more than this series normally does. A large move can be a real event or a change in how the figure was measured — the source note below says who published it.
| Year | Change | From | To |
|---|---|---|---|
| 2012 | +86.1% | 8.5% | 15.8% |
Averages by decade
| Decade | Average | Lowest | Highest | Years |
|---|---|---|---|---|
| 2010s | 15.6% | 8.3% | 19.8% | 10 |
| 2020s | 13.8% | 12.3% | 14.8% | 6 |
Countries ranked near Estonia
More reference data data for Estonia
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Frequently asked questions
- What is value of e-commerce sales by nace rev. 2 activity in Estonia?
- Value of e-commerce sales by nace rev. 2 activity in Estonia was 12.3% in 2025, according to Eurostat.
- What is the highest value of e-commerce sales by nace rev. 2 activity recorded in Estonia?
- The highest recorded value was 19.8% in 2017.
- What is the lowest value of e-commerce sales by nace rev. 2 activity recorded in Estonia?
- The lowest recorded value was 8.3% in 2010.
- How does Estonia rank for value of e-commerce sales by nace rev. 2 activity?
- Estonia ranks 30th out of 40 countries with data for 2025.
- Is value of e-commerce sales by nace rev. 2 activity rising or falling in Estonia?
- Over the last ten years it is down 32.7%. The long-run trend across the full record is flat.
- Where does this Estonia data come from?
- The figures come from Eurostat, published as part of Value of e-commerce sales by NACE Rev. 2 activity. Statizoid updates them automatically from the source API.
Download this data
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