Value of e-commerce sales by NACE Rev. 2 activity in Portugal

Portugal: Value of e-commerce sales by NACE Rev. 2 activity was 22.6% in 2025. ▲ Rising

Latest (2025)
22.6%
Change on year
up 4.9%
World rank
11th
of 40 countries
All-time high
22.6%
in 2025
All-time low
11.8%
in 2009
Years of data
16
2009–2025

Value of e-commerce sales by NACE Rev. 2 activity in Portugal, 2009–2025

05101520252009201720252009: 11.8 Percentage of turnover2010: 11.8 Percentage of turnover2011: 12 Percentage of turnover2012: 12.3 Percentage of turnover2013: 13.8 Percentage of turnover2015: 19.2 Percentage of turnover2016: 15.2 Percentage of turnover2017: 17.6 Percentage of turnover2018: 18.4 Percentage of turnover2019: 20.9 Percentage of turnover2020: 21.2 Percentage of turnover2021: 18.4 Percentage of turnover2022: 18.3 Percentage of turnover2023: 20 Percentage of turnover2024: 21.6 Percentage of turnover2025: 22.6 Percentage of turnover

Source: Eurostat. Measured in Percentage of turnover.

Analysis

In 2025, value of e-commerce sales by nace rev. 2 activity in Portugal stood at 22.6%. That is the highest value across all 16 years on record.

That represents a change of up 4.9% on the previous year and up 18.0% over ten years.

Over the whole period, value of e-commerce sales by nace rev. 2 activity in Portugal peaked at 22.6% in 2025 and was at its lowest, 11.8%, in 2009.

Portugal ranks 11th of 40 countries on this measure, in the middle of the range.

The long-run direction has been consistently rising across the 16 years of available data.

Value of e-commerce sales by NACE Rev. 2 activity in Portugal, year by year

Annual values for Value of e-commerce sales by NACE Rev. 2 activity in Portugal, 2009 to 2025.
Year Percentage of turnover Change
2009 11.8% —
2010 11.8% +0.6%
2011 12.0% +1.5%
2012 12.3% +2.7%
2013 13.8% +11.7%
2015 19.2% +39.5%
2016 15.2% -20.6%
2017 17.6% +15.8%
2018 18.4% +4.2%
2019 20.9% +13.8%
2020 21.2% +1.4%
2021 18.4% -13.1%
2022 18.3% -1.0%
2023 20.0% +9.3%
2024 21.6% +8.2%
2025 22.6% +4.9%

Portugal compared with similar countries

  • Portugal's 22.6% is above the median for Europe & Central Asia, which is 18.4%, 1.2× the median. (29 countries reporting)
  • Portugal's 22.6% is above the median for high income countries, which is 18.9%, 1.2× the median. (28 countries reporting)

Averages by decade

DecadeAverage LowestHighest Years
2000s 11.8% 11.8% 11.8% 1
2010s 15.7% 11.8% 20.9% 9
2020s 20.4% 18.3% 22.6% 6

Countries ranked near Portugal

  1. 8 Sweden 24.7% compare
  2. 9 United Kingdom 24.5% compare
  3. 9 United Kingdom 24.5% compare
  4. 12 Austria 21.6% compare
  5. 13 Poland 21.6% compare
  6. 13 Poland 21.6% compare

See the full ranking of 44 places →

More reference data data for Portugal

All data for Portugal →

Frequently asked questions

What is value of e-commerce sales by nace rev. 2 activity in Portugal?
Value of e-commerce sales by nace rev. 2 activity in Portugal was 22.6% in 2025, according to Eurostat.
What is the highest value of e-commerce sales by nace rev. 2 activity recorded in Portugal?
The highest recorded value was 22.6% in 2025.
What is the lowest value of e-commerce sales by nace rev. 2 activity recorded in Portugal?
The lowest recorded value was 11.8% in 2009.
How does Portugal rank for value of e-commerce sales by nace rev. 2 activity?
Portugal ranks 11th out of 40 countries with data for 2025.
Is value of e-commerce sales by nace rev. 2 activity rising or falling in Portugal?
Over the last ten years it is up 18.0%. The long-run trend across the full record is rising.
Where does this Portugal data come from?
The figures come from Eurostat, published as part of Value of e-commerce sales by NACE Rev. 2 activity. Statizoid updates them automatically from the source API.

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Value of e-commerce sales by NACE Rev. 2 activity in Portugal. Statizoid, drawing on Eurostat. Retrieved 25 September 2026, from https://reference.statizoid.com/stat/value-of-e-commerce-sales-by-nace-rev-2-activity/portugal/

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About this data

Indicator
Value of e-commerce sales by NACE Rev. 2 activity
Unit
Percentage of turnover
Source
Eurostat
Licence
CC BY 4.0 (Eurostat)
Coverage
44 places, 661 data points, 2009–2025
Last refreshed