Value of e-commerce sales by NACE Rev. 2 activity in Italy
Italy: Value of e-commerce sales by NACE Rev. 2 activity was 16.1% in 2025. ▲ Rising
Value of e-commerce sales by NACE Rev. 2 activity in Italy, 2009–2025
Source: Eurostat. Measured in Percentage of turnover.
Analysis
The most recent figure for value of e-commerce sales by nace rev. 2 activity in Italy is 16.1%, measured in 2025.
That represents a change of down 8.9% on the previous year and up 38.6% over ten years.
Over the whole period, value of e-commerce sales by nace rev. 2 activity in Italy peaked at 18.5% in 2022 and was at its lowest, 3.0%, in 2009.
Italy ranks 25th of 40 countries on this measure, in the middle of the range.
The long-run direction has been consistently rising across the 16 years of available data.
Value of e-commerce sales by NACE Rev. 2 activity in Italy, year by year
| Year | Percentage of turnover | Change |
|---|---|---|
| 2009 | 3.0% | — |
| 2010 | 6.2% | +106.0% |
| 2011 | 5.9% | -4.5% |
| 2012 | 6.6% | +11.4% |
| 2013 | 8.3% | +26.0% |
| 2014 | 7.7% | -7.5% |
| 2015 | 11.6% | +51.7% |
| 2016 | 10.3% | -11.6% |
| 2017 | 11.4% | +11.4% |
| 2018 | 12.3% | +7.2% |
| 2019 | 13.6% | +10.7% |
| 2020 | 13.1% | -3.3% |
| 2021 | 12.2% | -6.9% |
| 2022 | 18.5% | +51.1% |
| 2024 | 17.7% | -4.2% |
| 2025 | 16.1% | -8.9% |
Italy compared with similar countries
- Italy's 16.1% is below the median for Europe & Central Asia, which is 18.4%, 88% of the median. (29 countries reporting)
- Italy's 16.1% is below the median for high income countries, which is 18.9%, 85% of the median. (28 countries reporting)
Averages by decade
| Decade | Average | Lowest | Highest | Years |
|---|---|---|---|---|
| 2000s | 3.0% | 3.0% | 3.0% | 1 |
| 2010s | 9.4% | 5.9% | 13.6% | 10 |
| 2020s | 15.5% | 12.2% | 18.5% | 5 |
Countries ranked near Italy
- 23 Netherlands 17.5% compare
- 23 Netherlands 17.5% compare
- 26 Norway 15.8% compare
- 27 Lithuania 15.5% compare
- 27 Lithuania 15.5% compare
More reference data data for Italy
- Emission Totals - Indirect emissions (N2O) - Manure applied to Soils 2.5 (2050)
- Emission Totals - Indirect emissions (N2O) - Manure left on Pasture 1.48 (2050)
- Emission Totals - Indirect emissions (N2O) - IPCC Agriculture 8.94 (2050)
- Emission Totals - Indirect emissions (N2O) - Crop Residues 0.927 (2050)
- Emission Totals - Indirect emissions (N2O) - Agricultural Soils 8.94 (2050)
- Emission Totals - Emissions (N2O) - Manure applied to Soils 8.37 (2050)
- Emission Totals - Emissions (N2O) - Manure Management 5.21 (2050)
- Emission Totals - Emissions (N2O) - Manure left on Pasture 6.51 (2050)
- Emission Totals - Emissions (N2O) - IPCC Agriculture 41.74 (2050)
- Emission Totals - Emissions (N2O) - Crop Residues 5.05 (2050)
Frequently asked questions
- What is value of e-commerce sales by nace rev. 2 activity in Italy?
- Value of e-commerce sales by nace rev. 2 activity in Italy was 16.1% in 2025, according to Eurostat.
- What is the highest value of e-commerce sales by nace rev. 2 activity recorded in Italy?
- The highest recorded value was 18.5% in 2022.
- What is the lowest value of e-commerce sales by nace rev. 2 activity recorded in Italy?
- The lowest recorded value was 3.0% in 2009.
- How does Italy rank for value of e-commerce sales by nace rev. 2 activity?
- Italy ranks 25th out of 40 countries with data for 2025.
- Is value of e-commerce sales by nace rev. 2 activity rising or falling in Italy?
- Over the last ten years it is up 38.6%. The long-run trend across the full record is rising.
- Where does this Italy data come from?
- The figures come from Eurostat, published as part of Value of e-commerce sales by NACE Rev. 2 activity. Statizoid updates them automatically from the source API.
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